Ready to Build a Brand That Books & Workflows That Support It?!

Your 12-Week Roadmap to a Business That Converts

Basecamp to Brand

You’re booking. You’re showing up. You’re putting in the work. But something just still feels off.

  • Your brand doesn’t match the photographer you’ve actually become.
  • Your workflow feels like a never-ending uphill climb.
  • Your inquiries are meh when they should be hell yes.

Sound familiar? Then keep reading. Because Basecamp to Brand was built for you.

You’ve Got the Gear… But Are You on the Right Trail?

You didn’t start this business to be stuck in a cycle of:

↠ Second-guessing your pricing every time you raise it
↠ Attracting price-shoppers who don’t actually get your value
↠ Feeling like you have to hustle 24/7 just to stay booked

Here’s the truth: Your brand is either doing the work for you—or making you work harder.

If your messaging, workflow, and client experience don’t line up, you’ll always feel like you’re grinding for every single booking.

Let’s fix that!

Or your pricing.

Or your Instagram feed.

It’s not just your website.

Here might
be Why..

If you're still Feeling Lost on the Path..

Introducing

Basecamp to Brand

A 12-week live coaching program designed to help you create a brand that connects, a website that converts, and workflows that support your business (and your sanity).

Here’s the thing - this isn't just another online course…

Because let’s be real, we’ve all taken that course that you’ve walked away feeling unfulfilled, unsupported, or like you’re right back where you started—just with a PDF download and no real change in your business.

This is an immersive group coaching program that feels more like a support system—led by someone who’s actually been in your shoes.

I’m unpacking my entire trail-tested system—the exact strategies, workflows, and mindset shifts that took me from basecamp to a thriving, adventure-filled elopement business.

This isn’t that.

 No fluff. No guesswork. No gatekeeping.

Just everything you need to build a brand that not only looks good but works—so you can book more, stress less, and finally feel in control of your business.


Basecamp to Brand is live, hands-on guidance. I’m not just handing you information and wishing you luck—I’m right there with you, walking alongside you, offering support, real-time feedback, and accountability that actually moves the mountains.

By the end of these 12 weeks, you’ll have:

  • Crafted a brand that feels authentic and speaks directly to your dream clients
  • Perfected a website that’s both beautiful and strategic—designed to attract, engage, and convert.
  • Implemented workflows that save time, reduce stress, and elevate the client journey

You’ll walk away with more than knowledge—you’ll have a business that’s ready to thrive.

That’s my promise. Let’s build it together.

The Basecamp to Brand Trail Map:

  • Define your "why" and craft a brand story that connects.
  • Identify your dream clients and create messaging that speaks to them.

Laying the Foundation

Week 1 & 2

  • Build a cohesive brand with intentional colors, fonts, and design.
  • Develop a brand voice that feels natural, personal, and compelling.

The BRanding Blueprint

Week 3 & 4

  • Map out a website flow that leads visitors to book.
  • Write authentic, strategic copy that builds connection and trust.

Website Mapping & High-Converting Copy

Week 5 & 6

  • Integrate your branding, messaging, and workflows into a polished experience.
  • Optimize your website for SEO, conversions, and usability.

Implementation

Week 7 & 8

  • Create a high-touch, automated workflow from inquiry to gallery delivery.
  • Set up HoneyBook, Dubsado, or your CRM for seamless communication.

Workflow Design + CRM Setup

Week 9 & 10

  • Build excitement and create launch content that connects.
  • Develop long-term marketing strategies for visibility and bookings.

Brand Launch + Longterm Marketing Strategy

Week 11 & 12

  • Trail Guide Templates: Pre-built emails, workflows, brand style guides, and more—so you don’t have to start from scratch.
  • Campfire Chats (Live Weekly Calls): Get feedback, support, and hot seat coaching every step of the way.
  • Basecamp Community: Connect with a tight-knit group of photographers all building their brands together.

Bonus:

Seriously,

 What if 12 weeks from now, your business felt effortless—

your brand, website, and workflows working seamlessly in the background while you focus on what you love most?

A peak inside the program:

You’re running your business with workflows that support growth (and sanity).

Your website works while you’re out on your next adventure.

Your brand feels like you—authentic, bold, and irresistible to your dream clients.

When inquiries come in, you know exactly how to respond—and they turn into bookings.

in 12-weeks

You’re busy with all the “right” tasks, but your business still feels like it’s running you.

Your website is live, but it’s more of an online placeholder than a client-converting tool.

Your brand looks good, but it doesn’t feel like it’s truly connecting with the right people.

You’re sending inquiries you think are spot-on, but they still get ghosted.

Right now..

This is for you if…

✔ You’re done with surface-level branding and want a strategy that actually converts
✔ You’ve raised your prices, but your brand & experience haven’t caught up
✔ You’re over the “hustle harder” approach and want clarity + ease in your business
✔ You want a brand that feels like YOU—not like every other photographer out there

This is NOT for you if…

✘ You just want a new logo and pretty colors (This goes deeper than visuals.)
✘ You’re not willing to put in the work (This is hands-on, and I expect you to show up!)
✘ You’re cool with playing small (If you’re comfortable where you are, you don’t need this.)


Getting excited?! (me too!)

I've got to be honest though, this isn't for everyone..

That’s the reality inside Basecamp to Brand. 

If you’re nodding along, thinking, “This is exactly what I need,” here’s what to do next:

Join the waitlist!

Join the waitlist for Basecamp to Brand.

  • Get first dibs when enrollment opens.
  • Be the first to know about exclusive bonuses.
  • Start prepping now, so you’re ready to hit the ground running.

Doors won’t stay open forever. If you want in, make sure your name is on the list!

P.S. If you’re serious about building a brand that actually books, don’t just wait—start now.

Basecamp to Brand is where you stop guessing and start doing—and you don’t have to wait for enrollment to take the first step.

Get a head start with my free 3-day Brand Audit Mini-Course. It’ll help you pinpoint what’s working, what’s not, and what needs to shift—so when doors open, you’ll be ready to hit the ground running.

↠ Send me the goods!

Everything You’ll Gain Access To:

Real-time support, strategy sessions, and personalized feedback to keep you on track.

12 Weekly Live Coaching Calls:

Stay connected with a community of like-minded photographers and get direct access to me for questions and guidance.

Private Slack Group Support:

Personalized feedback on your website, brand messaging, and client experience to ensure everything is optimized to convert.

Website & Brand Audit:

Actionable tasks each week with detailed reviews to help you implement what you’ve learned effectively.

Homework Assignments & Reviews:

A proven framework to build a brand that attracts, a workflow that streamlines your business, and a client experience that converts

High Converting Brand & Workflow Roadmap:

Plug-and-play structures for emails, workflows, and client communication—designed to be tailored to your brand voice.

Customizable Resources & Frameworks

Streamline your brand, website, and client experience with plug-and-play templates designed to attract, convert, and simplify.

Systemized, Repeatable Workflow Process:

Revisit the course content, templates, and resources anytime you need a refresh or business boost.

Lifetime Access to All Materials:

You’re not doing this alone. You’ll have the support, accountability, and tools you need to finally create the business you’ve been dreaming of.

And the Best Part?

How it works:

  • Attend Weekly Coaching Calls
  • Access the Course
  • Enroll When Doors Open
  • Join the Waitlist
  • Implement as You Learn
  • Transform Your Business

Join the waitlist!

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Join the Waitlist

You’ve scrolled, read, and maybe even pictured what your business could look like. 

So here’s the real question:

Are you going to keep trying to piece it all together on your own—hoping something sticks?

Or are you ready to finally have a clear, actionable plan that gets you booked with dream clients, builds a brand that feels like you, and supports the business (and life) you actually want?

Because if you’re still reading, I think we both know it’s time to make that change.
No more guesswork. No more burnout. Just a clear, actionable roadmap to the business you’ve been dreaming of.

So… what do you say?

If You’ve Made It This Far… 

I Think We Both Know It’s Time!

If you’re ready to stop guessing and start thriving—let’s set up camp together.

Audit your brand in 3 simple steps!

get the free mini course